Princess Diana's "revenge dress" which broke royal protocol and created a sensational pop culture moment is going on sale for the first time in nearly 30 years.
More than three decades on from its first outing, the black, off-the-shoulder silk gown by designer Christina Stambolian was set to be auctioned at Sotheby's in New York on December 9.
The auction house told the NY Times it expected the dress to sell for around US$150,000 (NZ$258,819) to US$300,000 (NZ$517,639).
The late Princess of Wales first wore the daring dress to a Vanity Fair charity dinner at the Serpentine Gallery in Kensington Gardens, London on June 29, 1994.
At the time, black was only considered appropriate for royals to wear during funerals.
The media nicknamed it the "revenge dress" as she wore it the same day that her then-husband, now-King Charles III, admitted in an ITN documentary that he's been unfaithful to her.
The dress was paired with black heels, a black clutch, bold red nails and a jewelled chocker created from an antique diamond and sapphire brooch that Queen Elizabeth gifted her for her wedding, according to Sotheby's.
The look has since been fixed in pop culture, with people around the world attempting to re-create the look on social media and on TV programs such as Netflix’s historical drama The Crown.
Images of Princess Diana in the dress have been endlessly referenced and reimagined, while the term "revenge dressing" entered the modern fashion lexicon as shorthand for clothing chosen to project confidence, transformation and independence.
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