An inside look at the new attraction opening at Hobbiton

A 'Hole' new attraction has been unveiled to the public today at the Hobbiton Movie Set in Matamata. Visitors can now venture beyond the door and inside an authentic Hobbit Hole.

Nestled in the heart of New Zealand’s Waikato region lies the enchanting village of Hobbiton Movie Set as featured in The Lord of the Rings and The Hobbit Trilogies.

For the past 20 years, the 44 Hobbit Holes left behind from filming have remained an external facade, leaving many visitors wondering what could lie beyond.

Chief Executive Officer Russell Alexander said: “For two decades, we’ve welcomed millions of passionate visitors to Hobbiton Movie Set, but never before has anyone ventured beyond the door.

“This extraordinary addition will fulfil a long-held dream for Hobbiton Movie Set and visitors alike, promising to immerse fans into the humble home of a Hobbit for the first time.”

The Holes are adorned in earthy tones and feature a labyrinth of fully themed rooms: an entry hall, two bedrooms, a bathroom, a kitchen, a dining area, an equipped pantry and a parlour complete with a crackling fireplace.

Visitors are also reminded to mind their heads as they wander and weave through the maze of rooms and hallways.

The project was brought to life by renowned illustrators and concept designers John Howe and Alan Lee, known for their work on Middle-earth, alongside the renowned Art Director for The Hobbit: An Unexpected Journey and Project Manager for Hobbiton Movie Set Brian Massey, Production Designer Ra Vincent and Set Designer Kathryn Lim.

"I wanted things to be unexpected. I want to answer the questions you have about hobbits," said Lim.

"What do hobbits eat? What do ho bits drink? What do hobbits use for cutlery? What do they read? What linen do they use? These are the questions I wanted to answer and create an atmosphere where you're in a hobbit hole and how a hobbit lives."

Every item from furniture to the ceiling beams was all handcrafted. Construction on the wonderous hillside of the original Bagshot Row on the 1250-acre Alexander family farm started in March this year.

The nine-month process took its toll on Alexander who was relieved the project was completed.

He wouldn't comment on the cost only to say "it was eyewatering".