In a statement police say they were called to Maniapoto Street around 6:30pm to reports of a large group of people fighting.
"On arrival, a man in his 30s was located seriously injured. Medical attention was given but unfortunately the man died at the scene," police say.
"A section of Maniapoto Street/SH 3 is cordoned off while officers conduct a scene examination, and is likely to remain cordoned for some time.
Residents of Ōtorohanga can expect to see a police presence in the town overnight and into tomorrow.
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