Large plumes of smoke can be seen rising from a blaze on Matakana Island in the Western Bay of Plenty this afternoon.
Fire and Emergency NZ were first called to the scene at 3:20pm.
In a video sent to 1 NEWS, smoke can be seen spilling out over the ocean from the southern end of the island as a group of jetskiers make their way past it.
A fire crew and two helicopters have been sent to tackle blaze which is 500 x 500 metres in size.
It's unclear what started the fire at this stage.
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